Customer journey, data and loyalty in service stations of the future

MARCH 30, 2022
The key part of ICASA’s business is helping retailers future proof their service stations. Martine Thijs, Global Strategic Accounts at ICASA, discussed with PetrolPlaza the biggest challenges for fuel retailers in today’s market and what role ICASA plays in the new reality.

With stations becoming multi-energy hubs with a wide range of services, what will be the role of data in the operations of the site? As we move forward, mobility is changing on all fronts. How does this disruption impact service stations and convenience stores? Discover this and many more in the talk ICASA had with Oscar Smith Diamante, editor-in-chief of PetrolPlaza.


>> Click here to watch the interview.

>> Click here to read the full text of the video interview.

Service station of the future

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